Advertise With Us
Updated | By Jacaranda FM
Jacaranda FM is more than radio - it's a powerful platform reaching 1.3 million engaged, diverse, and economically active South Africans. With multi-hour daily listening, digital reach, and loyal audiences, brands get high-impact exposure that’s remembered, acted on, and delivers measurable ROI.
Why Jacaranda FM?
Jacaranda FM isn't just a radio station. It's a living, breathing ecosystem of sound, story, and connection — a place where brands don't whisper - they resonate.
From car radios to kitchen counters, from morning commutes to late-night wind-downs.
Station snapshot
- Station type: Radio
- Broadcast type: Commercial
- Coverage: Gauteng, Limpopo, Mpumalanga, North-West
- Languages: English & Afrikaans
- 1.3 million engaged listeners
High engagement = High impact:
3 hours 05 minutes average daily listening
Your brand isn't skipped. It's heard. Repeatedly. Remembered.
Audience that moves markets
Who are you talking to?
Your brand speaks directly to people who: 86% are household decision-makers
- Control household spending
- Influence purchasing decisions
- Act quickly when inspired
Diverse & Representative market
A balanced and influential audience:
- 48% Male | 52% Female
- Average age: 38
Strong economic segments:
- 24–49 years: 58% (prime spenders)
- 50+: 28% (high disposable income)
You’re reaching economically active, brand-receptive consumers
A truly South African audience
Our listeners reflect the heartbeat of modern South Africa: Real diversity. Real depth.
- 49% Black
- 43% White
- 6% Coloured
- 2% Indian/Asian
Audience buying power (SEM Profile)
Our listeners are financially active: This is an audience with real purchasing power
- 60% in SEM 7–10
- 25% in SEM 4–6
Beyond radio: A connected ecosystem
Your campaign doesn't stop at soundwaves:
Digital & social Reach: 1,061,371+
Website:
- 1,5 million pageviews
- 700,000 unique browsers
Content people love:
- Music (95%)
- News (85%)
- Weather (82%)
Your brand lives across radio, digital, and social — seamlessly
Where they listen
Locations:
- In-car: 53%
- At home: 44%
Devices:
- Traditional radio: 54%
- Car audio: 35%
- Mobile & digital: growing fast
What We Offer Advertisers
On-Air Impact
- High-frequency campaigns
Digital Amplification
- Streaming audio
Integrated Campaigns
- Multi-platform campaigns (radio + digital synergy)
On-the-ground activations
- Outside broadcasts (OBs)
Flexible Advertising Options
We tailor campaigns to suit your budget and goals
Big brand or small business — we make radio work for you.
Why brands choose Jacaranda FM
Because we drive immediate response and deliver measurable ROI
And most importantly…
Our listeners are loyal. They listen, remember, and act.
Get started:
[email protected]
+27 (0)10 063 5700
Or take the first step:
Request a campaign proposal
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