SA launches urgent support measures as US tariffs hit

Minister Parks Tau announced the measures in a media statement on Thursday, warning that the US tariff hikes pose a direct threat to South Africa’s export capacity, particularly in sectors such as automotive, agro-processing, steel, and chemicals.

"As Government, we are fully committed to supporting our exporters through this challenging time. We are working with urgency and resolve to implement real, practical interventions that defend jobs and position South Africa competitively in a shifting global landscape."

Central to the Department's response is the launch of an Export Support Desk, which will provide affected companies with direct advisory services, updates on trade developments, and assistance in identifying and accessing alternative markets.

The Desk will also guide exporters through compliance processes and link them with South African embassies and high commissions abroad.

Minister Tau emphasised the need to diversify South Africa’s export footprint beyond the US, with new opportunities being explored across Africa, the EU, Asia, Latin America, and other strategic partners.

While outlining the department’s efforts, Tau also criticized the Democratic Alliance (DA) for what he called "reckless statements" that, he said, risked undermining progress ahead of the August 1 deadline.

"This is downright irresponsible for a party in the Government of National Unity, and an integral part of the process. We will not, however, be deterred by this."

He urged exporters to proactively engage with the Department and make use of the support mechanisms available.

The tariff hike that came into effect on Friday morning follows a breakdown in trade discussions with Washington, amid concerns that the increase could cost South African exporters billions of Rands and threaten thousands of jobs.

The DTIC said it remains committed to defending South Africa’s trade interests and ensuring long-term resilience in a volatile global economy.

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