John Legend teams up with SA artist

John Legend teams up with SA artist

American swooner and international singer, John Legend have teamed up with South African artist, Esther Mahlangu in a new campaign. 

John Legend
Instagram

The campaign, by vodka brand Belvedere is aimed at raising money to fight HIV and Aids in, especially, Africa.


The ad was released online earlier, and shows Legend and Mahlangu doing their bit to fight the pandemic.


According to reports, Mahlangu’s ndebele artwork will be displayed on the bottle of the special edition of vodka.


Half of the profits made from sales of the drink will be directed toward fighting Aids.


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