Nike agrees deal to sponsor Springboks

Nike agrees deal to sponsor Springboks

The Springboks and SA Rugby have reached an agreement with Nike to succeed ASICS as the national team’s apparel partner.

Springboks vs All Blacks Ellis Park
PHILL MAGAKOE / AFP

Nike and SA Rugby have agreed a six-year deal – to include the 2023 and 2027 Rugby World Cups – which will see the famous Swoosh appear on the front of the Springbok jersey for the second time. 


Nike was the team’s apparel partner between 1996 and 2003.

 

“We enjoyed a great relationship with ASICS and really appreciate the contribution that the company made over the past eight years,” said Jurie Roux, CEO of SA Rugby.

 

“It’s always sad to see a valued partner depart but we understand that business strategies shift over time and we wish ASICS well in its continued journey in South Africa.”


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Roux added: “We’re delighted to welcome Nike on board. It is an iconic global brand whose vision for their Springbok partnership impressed us from our first conversation.


Nike takes over as apparel partner from July 2023 and will supply all South Africa’s national teams. It will provide playing kit as well as off-field apparel and footwear for the Boks as well as Springbok Women, the men’s and women’s sevens teams and Junior Boks.

 

Nike-branded jerseys will only be revealed and in store from July 2023.



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